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YouTube to drop Featured Videos and Playlist from 14th December 2017

Featured content is the best way to promote a new video to all of your fans. Featured content enables you to embed a chosen video or playlist across all of the videos on your channel and ensures that returning subscribers to your channel see your featured content first.

Featured videos and playlists will be going away on December 14, 2017. We made this decision based on user behavior since Google found that viewers are 20 times more likely to close these promotions rather than click them.

To link your videos to playlists, other videos, channels, and associated websites, you can add cards and end screens. These promotions are more successful in exposing viewers to more of your content.

How these changes are going to affect the YouTubers, only future will tell. Till then? Stay tuned with us for more updates!

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Written by Snehasish Nayak

Google Top Contributor (Allo, Duo), a Local Guide, and Founder of TechIncludes. Follow me on twitter @Th3Snehasish.


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